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CSU LAUNCHES COFFEEHUB CAFE AND HACIENDA VALENA VIEWDECK, STRENGTHENS PARTNERSHIPS THROUGH MOAs


By Office of the University President | Posted on June 15, 2024


In a significant development for CSU, the groundbreaking ceremony for the Coffeehub Cafe and Hacienda Valena Viewdeck at CSU Lallo took place today, marking a new chapter in the campus’s focus on its niche in coffee production and processing. The Coffeehub Cafe, set to be attached to the existing coffee processing facility, will not only showcase originally blended coffee under research but also serve as a showroom for coffee-based food products for sale and a training ground for students. Meanwhile, the Hacienda Valena Viewdeck, designed to resemble the iconic Magapit Bridge in Lallo, will offer visitors a stunning view of the campus’s coffee plantation.

The tree planting activity saw the participation of key figures including OIC President Arthur Ibanez, Mayor Florante Pascual, Vice Mayor Olivia Pascual, VP Junel Guzman, CEO Pol Mabborang, CEO Froilan Pacris, Jr and CEO Rodel Alegado and several university officials, coming together to plant coffee trees on the campus. This initiative aims to enhance coffee production at CSU Lallo and promote sustainability in the region.

Furthermore, MOAs were signed between CSU and LGU Lallo, as well as CSU and adopted school Magapit National High and Barangay Logac, Lallo. These agreements focus on projects such as road improvement in the Valena Coffee Plantation and community empowerment through coffee production. The collaboration also includes the supply of roasted and blended Oliviante Original CSU Blend Coffee Beans for the LGU coffee shop, Cafe Nueva Segovia fostering partnerships between the university, local government and community stakeholders.

These initiatives are part of the 5M RIPE COFFEEHUB Project of CSU Lallo, aimed at promoting sustainable coffee production and processing on campus. The commitment to the development of niche programs at the university is evident in the collaborative efforts of all parties involved.

The continuous development of CSU Lallo Campus through the RIPE Coffeehub Program signals a promising future for the university and the Lallo municipality, with a strong emphasis on innovation, sustainability and community empowerment.

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